Build measurable demand before delegation, generate pre-launch cash flow through paid reservations, and discover what customers are willing to pay for valuable names.
Future Domains helps your TLD reach launch with real customers already waiting.
Campaign attribution included
Registry economics preserved
Set pricing in advance or let customer demand help inform it. Eligible customers can confirm their intended registrations and pay the displayed amount, creating measurable demand and potential pre-delegation cash flow.
Every participating string receives a permanent Future Domains customer destination, so you can start building demand immediately – long before General Availability – through campaigns, events, partner promotions and your existing channels.
your idea
✓ Campaign-level visits and conversion
✓ Confirmed customers by channel
✓ Registry value attributed to each effort
✓ Search, category and geographic demand
✓ Pricing and price-change acceptance
Still building your premium list? No problem. Let customer demand help reveal valuable names. Potential registrants can make an offer, and you can accept, decline or counter. Once a price is agreed, the customer can confirm and pay for the reservation.
Set a price in advance, accept an offer or counter with your own price. The agreed price becomes the registry price for that reservation.
Offers are recorded, notifications are sent, outstanding responses are followed up and counters are communicated.
Searches, watches, reservations and offers help reveal which names customers value most.
Any resulting registration remains subject to delegation, applicable rights-protection requirements, availability, registry and registrar policies, and final confirmed pricing.
TURN RESERVATIONS INTO PRE-LAUNCH CASH FLOW
Customer payments are secured in escrow. As your TLD clears key application milestones, eligible reservation value can become available for staged distribution - up to 70% before delegation.
The customer makes a paid reservation for the name, with the agreed amount secured in escrow while the application progresses.
As key application risks are resolved, eligible reservation value may become available for staged release.
Eligible registries may receive up to 70% of confirmed reservation value before delegation, subject to applicable release conditions.
The remaining applicable registry value is released after the domain is successfully registered to the customer.
Your registry price remains yours. Customer funds remain protected through the pre-launch process. If a reserved name ultimately cannot be registered to the customer, the customer is refunded in accordance with the applicable reservation terms.
Enter the standard and premium registrations you expect and the registry prices you plan to set. See the projected registry value, the 70% that could be distributed when customers confirm before delegation, and the remaining 30% after successful registration.
Standard registrations
Premium registrations
Premium pricing may be set in advance by the registry and/or informed by customer demand and negotiated offers.
Illustrative projection based on the registration volumes and registry prices entered. Pre-delegation distribution requires eligible customer confirmations and registry participation.
Tell us about your TLD, target customers and planned pricing. We’ll help you launch its customer destination, measure real demand and give eligible customers a clear path toward registration.
Demand and conversion analytics are included in the annual platform subscription. Applicable platform, registrar and payment costs are added to the customer price and do not reduce your registry-set price.
Per TLD, per year. Portfolio pricing is available for multi-TLD applicants.
Includes your customer destination, demand analytics, offer and price negotiation tools, and ongoing access to the pre-launch program.
Your registry price is not reduced by the Future Domains platform charge.
Registry-set price — fully preserved
Your registry price remains yours. You set the amount you want to receive for each registration. Platform, registrar and payment fees are added separately – your registry-set price is never reduced.
Reservation, offer and pricing communications
The registry sets pricing and approves customer-facing messaging. Reservations do not guarantee registration or bypass eligibility, availability, rights-protection, ICANN, registry or registrar requirements. Payments, refunds, chargebacks and distributions are reconciled under the applicable commercial agreement.
✓ No obligation until participation terms are agreed
✓ Confidential and built around your string
✓ You retain pricing and messaging control
✓ ICANN, registry and registrar requirements remain in place
Future Domains provides the customer destination, demand measurement and pre-launch customer workflow – so your team can focus on partnerships, market development and launch readiness. Sign up and start building a qualified registration pipeline for your TLD.
Manage TLD information, pricing, launch details and reservations in the Future.Domains Registry Portal.
